Budget smartphone market collapses under the weight of memory shortages, sales expected to drop 22% — memory alone now comprises up to 64% of the total cost of lower-tier smartphones
Budget smartphone shipments are projected to plummet 22% in 2026 as memory costs surge to 64% of the bill of materials. Manufacturers are diverting wafer starts to high-margin HBM, starving commodity memory supply. This creates a bearish outlook for standard DRAM and NAND flash prices as entry-level demand evaporates.
- Related manufacturers
- SK hynix, Samsung Electronics, Micron
- Impact score
- 92 / 100, high impact