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[News] Rising Costs and Demand Drive China’s LLM Price Jump: Zhipu GLM‑5 Hikes 30% in First 2026 Increase

What happened

Zhipu AI raised prices for its GLM-5 model by 30-60% for overseas subscriptions and 67-100% for API fees, marking the first major LLM price hike in China for 2026. The increase is driven by soaring usage demand and rising computing power investment costs, with other Chinese AI firms also stabilizing or raising prices. Bullish: This signals sustained, high-cost demand for AI compute, supporting pricing power for underlying semiconductor components like GPUs and HBM.

Impact and signal

Medium impactImpact score: 55/100

Affected components and suppliers

AI AcceleratorHBMHigh-End GPU
price-hikedemand-surgeAIcomputing-power

Source and time

Source: TrendForce · 2/15/2026 · View original source

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