US PC sales grow by 3% in late 2025 as companies and consumers scrambled to replace Windows 10 — 2026 forecast sees 13% drop as storage and memory prices expected to climb another 60%
Omdia forecasts a 13% contraction in the 2026 US PC market, driven by a projected further 60% increase in memory and storage costs. This follows a 3% YoY growth in Q4 2025, fueled by Windows 10 replacement demand and pre-shortage inventory stocking. Bullish: Direct price pressure on DRAM/NAND due to component shortages and rising costs, despite weakening end-demand.
- Impact score
- 90 / 100, high impact