NuAxiSemiconductor trade intelligence
Asus sees commercial PC prices rising nearly 10% in 2H26
What happened
Asus expects commercial PC prices in Taiwan to rise nearly 10% in the second half of 2026, after surging almost 30% in the first half of 2026, because higher memory and processor costs continue to pressure the PC supply chain. The company also forecasts that enterprise PC demand, AI edge-computing applications, and replacement cycles will drive simultaneous growth in commercial PC volumes and prices in 2027. These figures are Asus's expectations/forecasts, not achieved results.
Impact and signal
High impactImpact score: 95/100
Affected components and suppliers
commercial PCmemoryprocessor
Asus
commercial PCprice forecast2H26memory costprocessor cost
Source and time
Source: DigiTimes Asia · 10/28/2026 · View original source
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