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Sony raises PlayStation 5 prices amid memory costs spike
What happened
Sony Interactive Entertainment announced a global retail price increase for the PlayStation 5, effective April 2, citing rising memory costs. The standard model price in Japan will rise by approximately 23% to JPY97,980. Bullish: This signals sustained, inelastic demand for console-grade DRAM and NAND, supporting spot price resilience despite broader market weakness.
Impact and signal
Medium impactImpact score: 55/100
Affected components and suppliers
DRAMNAND Flash
price-hikeconsolememory-costs
Source and time
Source: DigiTimes Asia · 3/29/2026 · View original source
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